YouTube is hyping its unique Coachella streaming protection, which begins subsequent week. The headlining characteristic is the platform’s multiview expertise (already familiar to sports fans) for the two-weekend pageant. Our query from this announcement is, who desires to look at a number of completely different artists’ units on the similar time — when you’ll be able to solely pay attention to at least one?
The multiview expertise will allow you to watch as much as 4 phases concurrently, letting you decide which one to listen to: precisely how multiview works for March Madness, NFL video games or every other sporting occasion. Right here’s how YouTube pitches the characteristic: “Two of your favourite bands taking part in on completely different phases on the similar time? No drawback, multiview could have you and your mates lined to catch each units on the similar time through the YouTube app on TV at no extra price.”
Perhaps I’m of the fallacious era and have too lengthy of an consideration span, however who desires to look at an artist’s set with out listening to it? That’s what is going to occur to the three phases you aren’t listening to. Wouldn’t or not it’s higher to… watch the one you’re listening to? After which compensate for the others on-demand when you’ll be able to hearken to them as effectively?
Sports activities multiview is sensible as a result of there are scores to trace and timeouts, halftimes and blowouts to divert your consideration to a different recreation. You don’t want to listen to an NBA recreation to keep watch over the ball. (Relying on the commentators, you could want to not hearken to it.) It’s primarily a visible expertise; the audio is secondary.
However music, even when performed stay with all the sunshine exhibits, fog machines and dancing accompanying it, continues to be an auditory expertise before everything. If a number of artists you want play directly, you continue to can’t (and wouldn’t wish to) hear multiple concurrently. In YouTube’s multiview, you decide one stage to listen to and the remaining to… watch them sing and dance on mute in slightly field alongside two different muted performances. Yay?
It appears like an answer searching for an issue — YouTube making use of its current tech (which, to be honest, works very effectively with sports activities) to a music pageant. By no means thoughts that it doesn’t make plenty of sense.
Perplexed rants apart, YouTube could have six livestream feeds to bounce between (however, once more, solely 4 directly in multiview). That features Sonora for the primary weekend and Yuma for the second. This 12 months’s headliners embrace Lana Del Rey, Doja Cat, No Doubt and Tyler, the Creator.
Between units, YouTube will stream “particular editorial content material” from the artists onsite. Every day after the night time’s remaining set, YouTube’s Coachella channel will repeat that day’s units till the livestream returns the following day. That appears like a greater option to compensate for the units you didn’t see stay.
The occasion takes place in Indio, California, about 130 miles east of LA, from April 12 to 14 and April 19 to 21. You possibly can tune in on YouTube’s Coachella channel.
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